ICR: Using Authenticity as Your Brand Differentiator

August 23, 2017 @ 4:00 pm – 5:30 pm

SF IABC’s Independent Communicators’ Roundtable (ICR) presents an interactive workshop with Kamna Narain.

There’s no shortage of good communications consultants in the Bay Area. In fact, many are downright great. So how can you differentiate yourself and attract the right clients?

Join an interactive workshop to discuss how simply being you is the key to differentiating yourself from others.

At this Event You Will

  • Learn about the three aspects of authenticity related to your personal brand
  • Explore your comfort level with being “yourself” with potential clients
  • Identify how you can connect with potential clients in a more mindful and meaningful way
  • Understand keys to demonstrating your authentic personal brand on social media
  • Create an action plan for using authenticity to market yourself in the next 30 days

Who Should Attend

  • Independent consultants or small agency owners seeking to grow their practice
  • Job seekers who are looking for the right work culture
  • In-house communications professionals who want to be more authentic at work

Bonus: Stay for a Meet & Greet with SF IABC Board Members
This is the first ICR of the 2017-18 board year. Join us after the event for wine and networking with SF IABC board members. We want to get to know you and hear your ideas on how we can better meet the needs of the ICR community.

Free to members, $15 for non-members

About the Speaker

Kamna is a communications consultant with over 20 years experience and life coach specializing in career, lifestyle and health transitions. She acts as a thought partner for individuals or companies seeking a different perspective in order to gain clarity and approach business as usual with a new vision. Kamna has worked with clients such as Blue Shield of California, McKesson and Patelco Credit Union, along with smaller start-up companies and consultancies.

Currently, Past President of SF IABC, Kamna has been a member of IABC since 1993 with an active role on the board most of those years. She has spoken at and been a panelist for various SF IABC events and presented at IABC’s Leadership Institute this past February, which was attended by chapter leaders from around the world.

Kamna enthusiastically uses social media to manifest authenticity. Find her on Facebook, Instagram, Medium and Twitter as @coachkamna.

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