Let’s Go to the Zoo

Sign up today for our joint PRSA / IABC corporate social responsibility event Oct. 5. Save $ with the early-bird discount and get $20 off your Uber ride to and from the event.

Come join fellow communication and marketing innovators for a fun evening at the zoo.

IABCPRSA and sfBIG will co-host, “The Hidden Value of corporate social responsibility (CSR)” on Oct. 5, 2017, 6:00 p.m. – 8:30 p.m. at the Oakland Zoo’s newest and coolest spot:

The Landing Cafe at California Trail
9777 Golf Links Rd
Oakland, CA 94605

This not-to-be-missed evening will be filled with food, drinks, networking and jaw-dropping views. You’ll be among the first to ride the new gondola that climbs 1800 feet from the lower zoo to the new The Landing Café at California Trail.

SF IABC President Jennel McDonald says, “This is one of our most exciting events this year. As our public, professional, and private lives continue to blend, learning how to be a responsible corporate partner and employ CSR best practices is increasingly important. Plus, bonus points for watching the sunset from the treetops at the zoo.”

You’ll enjoy hearing a panel of communication and PR leaders discuss corporate social responsibility (CSR) and sponsorship at top Bay Area companies. The panel will address how CSR is good business as their companies not only strive to make a profit but also operate responsibly to address social and environmental issues.

Meet Our Panelists

Linda McNair, Adobe


Linda McNair, sustainability and social impact campaign strategist at Adobe, will discuss how we can teach key decision makers at our companies about the high value of sustainability and social impact investments. In her role, she collaborates with creative thinkers and doers, delivering solutions that strengthen organizations and serve the greater good.

Jordan Medina, Uber


Jordan leads Uber’s community outreach and engagement program for Oakland and San Francisco. In this role, he is responsible for creating and executing Uber’s strategic partnerships with non-profits and small businesses in the Bay Area.

Steve Mnich, IBM


As the head of West Coast communications, Steve directs communications and influencer engagement for IBM in San Francisco, Silicon Valley and other West Coast markets. He collaborates with IBM experts globally to establish corporate, executive and product leadership, while connecting IBM with entrepreneurs, VCs, media and developers throughout Silicon Valley.

Bari Saltman, LinkedIn 

Bari is a social impact manager on the LinkedIn for Good (LIFG) team, which aims to connect underserved communities to economic opportunity. In this role, she focuses on sharing LIFG stories and engaging LinkedIn’s 500m+ members in social impact initiatives.

Kelli Schlegel, Intel

Kelli joined Intel’s Corporate Responsibility office in March 2016 and launched Intel’s first corporate-wide human rights impact assessment. She is responsible for enhancing Intel’s Human Rights Program, developing Intel’s CSR strategy and collaborating with internal stakeholders.

Join us for hors-d’oeuvres and beverages, and a raffle to win exciting prizes, including a behind-the-scenes Oakland Zoo tour.

Get $20 Off Your Roundtrip Uber Ride to the Oakland Zoo

Need to Uber to the zoo from BART (or any location)? We’ve got you covered. Thanks to panelist Jordan Medina, our panelist from Uber, attendees can enjoy a $10 discount on your Uber trip each way to and from the event.

The promo code for the event is: OAKZOO2017 (not case sensitive)

This code will give one person $10 off 2 x rides on Oct 5 for a trip to and from Oakland Zoo.

How to Get the Discount

  1. Inside the Uber app, tap the burger menu (3 lines) in the top left corner
  2. Tap ‘Payment’
  3. Scroll to end ‘Add Promo/Gift Code’
  4. Enter your unique Promo Code

Sign Up Today

Don’t miss out on this great networking event. Sign up now. Get the early bird discount before Wed., Sept. 27 (deadline was extended): $25 members / $35 non-members. After Sept. 27, price will be $35 members / $45 non-members.

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