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A Certification Journey…and Anniversary
Early in my career, about half of my internal communication colleagues were preparing for the Accredited Business Communicator program. I was too junior and did not have enough work under my belt to join them. That was okay. The first stop on my journey was to realize...
It’s IABC Member Month — Don’t Miss Your Discount!
Organizations need great business communication professionals. And communicators need access to people and insights they can leverage to drive results. For decades, IABC has served as the home for professional development resources and connections needed to advance...
Getting to Yes: Presentations that Sell (Part 2)
Part 2 of 2: Final Steps to Yes Note: This is the second of a two-part article based on “Getting to Yes: Presentations that Sell,” a recent SF IABC workshop by Deb Doyle, president of Stage2 Marketing and founder of the Marketing Heroes™ Training Program. The...
Getting to Yes: Presentations that Sell (Part 1)
Part 1: Getting Started Could your work life this year involve asking for approval or support for a budget item, project or new idea? Chances are the answer to that question is yes, of course! Then read on because taking a strategic approach to creating a persuasive...
Number-Crunching Advice for Creative Consultants
Forget deadlines — balancing your consulting business’s finances and invoicing is a significant source of headaches for many creatives. If we’re guilty of procrastinating or ignoring one thing, it’s crunching numbers and balancing the books. Losing track of invoicing...
Four Ways to “Level Up” Your Communications Career
The new year may bring new opportunities for you to expand or change your role, enhance your reputation or set some career goals. At a recent SF IABC virtual event, “Dare to Be Deliberate – Level Up Your Career,” executive recruiter, career coach and author Angee...
Message From the President: Benefits of Belonging
Over the last several months, I’ve spent my share of time trying new services and using the ones I have (Anyone with new movie recommendations?). I enjoy the benefits of belonging. It’s the reason why people are members of fitness clubs, discount warehouse stores,...
Lessons Cancer Taught Me
SF IABC honors the fortitude and resilience of one of our members, Stacy Lavilla. Stacy already had meaningful work before her breast cancer diagnosis. At the time, the 43-year-old, a single mother of two kids, was working as communication director for AAPCHO, a...
October is Member Month — Your Discount Awaits
It’s one of our favorite times of the year -- IABC Member Month! You can save 25% on international dues when you join or renew this month as an individual, group or corporate member. You will also be automatically entered into a 2020 IABC Virtual World Conference...
How Communicators Can Rock Social Media According to Guy Kawasaki
Whether you are in marketing, employee communications or managing your personal brand, social media can fuel your strategy. But COVID-19 has made a significant impact on social media as it increasingly became a tool for connection when most people began working...
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WHAT'S NEW @ SF IABC
Yolo Food Bank: Social Media & Communications Strategist
Do you want to change lives? Do you thrive in an environment of transformational change? Do you have a strong background in social media strategy and content development? Then we invite you to join our growing team! Position Summary The Social Media &...
Principled and Superpowerful Audience-Centric Communications
At the broadest level, “audience” is simply anyone you communicate with. Three global IABC principles serve as guideposts for building audience-centric communications: engagement, context and consistency. Great, you say. But how do you get from A to Z, from three...
All Home: Communications Director
All Home is a growing non-profit seeking an experienced Communications Director to join our team. In this position, you will be responsible for developing and implementing our communications strategy as we launch multiple region-wide initiatives related to housing,...