by Jeannine Rucker | Feb 20, 2021
Whether you’re preparing for a certification exam or simply want to take your work to the next level, you’ll want to master the three principles of audience-centric communication: engagement, context and consistency. By taking a deep dive into your stakeholders and...
by Jeannine Rucker | Feb 19, 2021
Don’t rely on gut feelings and conjecture. Join IABC Orange County, Los Angeles, San Diego, San Francisco and Silicon Valley as we dive into how proper research, strategy, tactics and measurement can ensure success. Michele Landry, CEO and owner of Tanis...
by Jeannine Rucker | Feb 5, 2021
Are you respected as a strategic player? Maybe it’s time to up your game. Learn from Cason Lane, ABC, principal of Cason Lane Strategic Communications, who has spent 25 years in strategic communications. In this session, Cason will discuss the anatomy of a...
